Sole'D
Soled is a premium vintage sneaker store concept rooted in sneaker culture and craftsmanship. I designed the logo as a bold, timeless wordmark, balancing heritage and modernity while ensuring scalability across retail and digital touchpoints.
Logo Design · Brand Identity
Project Overview
Project Type: Brand Identity
Focus: Logo Design & Visual Direction
Industry: Retail / Vintage Sneakers
Year: 2024
Soled is a conceptual vintage sneaker store focused on curating and restoring iconic footwear from sneaker history.
The objective was to design a bold, timeless logo that reflects heritage, craftsmanship, and sneaker culture.
The identity is intentionally minimal, allowing the logo to work seamlessly across storefront signage, packaging, merchandise, and digital touchpoints without losing impact or character.
Designed to scale across storefront signage, merchandise, packaging, and digital platforms.